RIDERS // TESTIMONIALS





Working with Deena was a truly transformative experience; her dedication to my development as a cyclist went far beyond standard training plans. She communicated with a level of clarity and consistency that made me feel completely supported. What truly set her apart was her holistic approach – she understood that performance isn't just about the physical numbers on a power meter, but also about a rider's mental well-being, and she balanced both with incredible care and insight.
Llori Sharpe



I loved working together with Deena to progress my training and racing, a very attentive coach who truly wants the best for her athletes. Having a female coach was refreshing as well as someone I could trust was informed with the latest scientific research in (women’s) sport.
Amy P



Coaching with Deena since 2023 has been incredibly rewarding. She understood my objectives as an amateur cyclist and created a personalised training plan to help me achieve them. She was always flexible while keeping me focused on my goals. Having her check my results, give feedback, and push me through the tougher weeks made a real difference. My performance improved substantially, and I achieved excellent results. I know a big part of that success was her guidance.
Raul


Being coached by Deena provides excellent focus and structure into my training, week on week I can see improvements throughout my sessions which then translates into my racing. Deena’s coaching and communication style was very comfortable, nurturing and her advice throughout injury and crashes helped me to find my joy within cycling, during a tough year.
Amy M





Deena helped me prepare for a 3-month cycle across America. Her coaching was thoughtful, tailored around my full time job, and I enjoyed our conversations as we built up my power and endurance over 12 months. I had a great bike packing trip and a big part of enjoying the ride was knowing I started strong enough to finish it.
Sarah



I had the privilege of working with Deena for four years, during which time she helped me raise almost every aspect of cycling, from technique on the bike to nutrition. One highlight was completing the Gran Guanche multi-day Gravel Audax in the Canary Islands, a punishingly difficult event with a course of 800km and 17,000m height gain. Deena designed and supported me through a very detailed, if extremely taxing (!) training program. I was one of the few masters riders to complete it, and I am quite sure that without Deena's support and guidance, I would not have finished it.
Chris


Deena supported the delivery of Great Britain Cycling Team's Apprentice program as a volunteer coach over a number of years, directly contributing to the success of young athletes who've gone on to become National and European Champions for Great Britain.over a number of years, directly contributing to the success of young athletes who've gone on to become National and European Champions for Great Britain.

She understands riders as individuals and finds solutions to the things that may be holding them back. Her approach has a much bigger and more lasting impact than simply following a training plan.

Iain Cook
Foundation Team Leader
Great Britain Cycling Team


For me, Deena is a coach and a friend. Because she is there, when I need her.
I love the way Deena supports me in every challenge, but also reminds me how important it is to recover as well.
I am never nervous about the sessions because they are always realistic and achievable. This doesn’t mean they are easy, but when I see a training session, I know I can do it - and this is because she listens to me.


Sandra





Working with Deena has been a game changer for me. Deena has been able to give me a clear and effective training plan whilst also being able to accommodate my hectic work schedule. 
But for me the real reason Deena is a great coach is that she goes beyond just the training plan to help you assess and strive for your goals.

Keira